NOW OPEN:
L148 Greene
Street
INTRODUCING LAFAYETTE 148’S NEW FLAGSHIP BOUTIQUE AT 59 GREENE STREET IN NEW YORK CITY.
Set in a landmarked building in SoHo, the Greene Street boutique represents an exciting, design-led commitment to Lafayette 148’s future while celebrating its origins. Designed to echo an art gallery, the store has a guest bar, a serene back salon, a lower lever devoted to VIP appointments, and dedicated space for shoes and accessories.
MAKE AN APPOINTMENT
Set in a landmarked building in SoHo, the Greene Street boutique represents an exciting, design-led commitment to Lafayette 148’s future while celebrating its origins. Designed to echo an art gallery, the store has a guest bar, a serene back salon, a lower lever devoted to VIP appointments, and dedicated space for shoes and accessories.
MAKE AN APPOINTMENT
L148 X STUDIO LILY KWONG
To celebrate the opening of GreenE Street—which also coincides with Lafayette 148’s 25th anniversary—landscape designer Lily Kwong transformed the space with a botanical installation inspired by the Fall 2021 collection.
Utilizing a mix of moss, lush ornamental grasses and plants, she created a series of organic, mossy forms that bring an element of wildness to the store’s modern interior.
The palette of plants was carefully chosen to echo the collection’s colors, from ember oranges to ginger root.
The installation’s tones and textures nod to Fall’s prints, inspired by finding refuge amidst the trees in NYC’s green spaces. It all brings to life L148 Creative Director Emily Smith’s Fall concept, celebrating the intersection of art and nature.
DISCOVER L148
GREENE STREET
THE BOUTIQUE EVOKES THE SCALE AND LUMINOSITY OF AN ART GALLERY—A nod to L148’S SOHO ORIGINS AND ONGOING DEVOTION TO CRAFT AND HANDWORK IN ITS COLLECTIONS.
The design was a collaboration between Studio Sofield in partnership with Creative Director Emily Smith, with an eye toward innovation and using uncommon materials. Sculptural fixtures are set against terrazzo wood flooring, while touches of glass, bronze, and the original steel columns create the effect of a serene refuge—a soothing space where guests can relax and engage.
Guests can enjoy complimentary tailoring, personal styling, private shopping, and same-day white-glove delivery in NYC, among other exclusive amenities.
The boutique offers Lafayette 148’s full ready-to-wear, footwear, handbags, homeware and jewelry collections. A Murano glass capsule of limited-edition, hand-blown glass vases created for Lafayette 148 is also available for purchase.